At Massey’s Outfitters, we’ve carried Free Fly Apparel for years because our customers can’t get enough of their ridiculously comfortable, performance-driven clothing. And good news—our latest shipment has landed, bringing in new colors and styles just in time for the season. Whether you’re headed out on the water, hitting the trail, or just looking for breathable everyday wear, Free Fly is built to keep up with Louisiana’s lifestyle.

For more than two decades, Massey’s has been building on both sides of the retail frontier. We launched one of the earliest outdoor e-commerce sites in the late ’90s and were selling on Amazon’s marketplace in the early 2000s. We learned a ton, shipped a mountain of boxes, and served customers nationwide. But today, we’re stepping away from shipping orders and refocusing entirely on the in-store experience—because that’s where we create the most value for our community and our customers.

We’re excited to tell you that Poncho Outdoors has landed at Massey’s Outfitters—and it’s the kind of gear that’ll earn a prime spot in your wardrobe or on your next adventure.

Bursting onto the scene with vibrant styles and a bold personality, Goodr isn’t your typical sunglass brand. Inspired by runners and lovers of high-performance gear, Goodr frames deliver polarized lenses, lightweight designs, and a dash of humor—that’s right, each pair comes with a quirky name like “I Do My Own Stunts” or “I Have These on Vinyl, Too.” Stylish and functional, they’re engineered to stay put without sacrificing flair.

Massey’s Outfitters has been outfitting Louisiana adventurers since 1972, with stores in Baton Rouge, Covington, and New Orleans. Known for curating the best outdoor gear and lifestyle brands, Massey’s is thrilled to welcome Faherty to all locations.

In-Stock Vuori at Massey’s Outlet Locations

Vuori’s latest drop is now featured at Massey’s Outfitters, which has outfitted adventurers since 1972. You can find these new arrivals at any of their three Louisiana locations:

• Mid‑City, New Orleans

• Towne Center, Baton Rouge

• Northshore, Covington

We’re thrilled to welcome Marine Layer to our shelves! While a real-time search on shop.masseysoutfitters.com didn’t yield direct results, you’re invited to browse their in-stock offerings in-store—trust us, you’ll want to feel these fabrics in person.

To explore available styles online, try visiting shop.masseysoutfitters.com and searching “Marine Layer.” If anything pops up—favorite tees, cozy sweaters, or the latest Cloud 9 fleece—click through for details, available sizes, and pricing.

We’re excited to announce that Seager Western Brand is now available at Massey’s Outfitters!

Founded in 2015, Seager Western Brand blends rugged Western heritage with modern style, offering a fresh take on cowboy-inspired apparel, hats, and accessories. Rooted in the spirit of the American West, Seager is beloved for its premium flannels, graphic tees, outerwear, and trucker hats that channel both adventure and authenticity. Whether you’re chasing waves, trails, or campfires, Seager’s gear fits right in. Stop by Massey’s Outfitters or shop online to explore Seager’s latest drops and bring some Western grit to your next outdoor pursuit.

Massey’s Back to the Beach Sale starts now and runs through Memorial Day. Save 20% on clothing and footwear and 10% on gear.