Spring Kuhl Clothing is Now In Stock

Massey's introduced Kuhl Clothing to the Gulf South many years ago, so we're super excited to see how much it has grown since then.

This spring, be sure to stop in our New Orleans, Baton Rouge, and Covington locations to find Kuhl clothing before you head off on your big adventure!

A BIT OF HISTORY

KÜHL^® began as Alfwear in 1983 with the Alf hat, a Peruvian-inspired design that many ski bums equipped themselves with in the mid-80s. Updating it with polar fleece, John “Alf” Engwall designed the pattern for the hat that would become the choice for serious Rocky Mountain powder skiers. Engwall, Conrad Anker (the now legendary mountaineer), and brothers Jay and Kevin Boyle set out to introduce this effective design to the skiing and mountaineering world. The four co-founders consisted of three skiers and a rock climber, all of whom aspired to build a business and lifestyle around their respective beloved sport.

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